How It All Started
"We are born out of the drive and passion for African Entertainment. It is our ultimate dream to bring the very best in African entertainment to the United Kingdom and the rest of the World. We do not only promote the very best in the African Entertainment industry but we encourage those with potential to live a snapshot of what could be their dream."
We are SMADE Entertainment, the leading afrobeats music, live entertainment and lifestyle promotions company in Europe. We are born out of the drive and passion for African culture and entertainment.
Since our inception, we have successfully planned, organised and delivered some of the biggest afrobeats concerts and festivals in the United Kingdom and Europe, healdined by the likes of Wizkid, Davido, Burna Boy, Diamond Platnumz, Tiwa Savage, Yemi Alade and many more.